Social marketing for a better world

Turkey

127,851 CYPs in 2015

Turkey has long been involved in efforts to improve maternal and child health. Turkey legalized family planning education and the provision of contraception in the mid-1960s and legalized abortion and sterilization in 1983.

Turkey’s family planning programs are relatively advanced and have helped the country achieve a contraceptive prevalence rate of 64%. However, there is still a high degree of reliance on traditional methods, especially withdrawal, which causes a relatively high rate of unintended pregnancy and abortion.

    Founded in 2008, DKT Turkey was founded in 2008 with the mission to prevent unwanted pregnancies and HIV/AIDS. DKT’s decision to establish a program in Turkey was based on the country’s high rates of unintended pregnancies and abortion, a low usage rate of modern contraceptives, and a high-priced commercial condom market.

    Recently, DKT began marketing two lines of condoms in Turkey along with innovative educational campaigns to promote their use. DKT Turkey also markets a female condom and a line of lubricants, which reduces the risk of HIV/AIDS transmission. DKT Turkey’s current strategic goals are to increase condom availability throughout the country, reduce condom prices in the commercial sector, and achieve sustainability.

    In 2015, DKT sold over 4 million condoms and over 19,000 IUDs, which translates into 127,851 CYPs.

    For more information, please contact our country director. You can find their information here

    website:  Fiesta Condoms (Turkish)

    Director: Yakup Aydogan
    Address: DKT International Istanbul, Zerdergan Sokak No. 4/2, 34467 Emirgan, Sariyer, Istanbul, Turkey
    Tel: 90-212-229-0973
    Fax: 90-212-229-0992
    E-mail: yakup@dktinternational.org
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